Streaming the 2012 London Olympics for Cord Cutters – or not


After reading this article: Olympic Video Online: Cord-Cutters are Out of Luck on I wondered if the headline was a bit misleading. After all most cord cutters still take broadband (internet) service, typically from the local telephone or cable provider.

Photo: BrazilWomenBeach/Flickr

I hoped that cord cutters taking broadband from a cable operator would still be able to stream the  Olympics, much like the rules for ESPN3.

But after digging into the FAQ’s on the site we get this clarification:

Q: What is required for accessing Live Extra content?
A: You will need to verify that you subscribe to a cable, satellite or telco video tier that includes CNBC and MSNBC. There is no additional charge.

Uh oh. Key word here is “video tier”. If you take TWC or Comcast broadband only, supposedly the verification process will be smart enough to know that.  I’ll attempt to log in and report the results later. Otherwise I guess we’ll have to be satisfied with free content that comes over NBC broadcast channels. And I’m sure I’ll be getting a lot of requests for alternate streaming sites. Let me know your suggestions in the comments.

UPDATE 7-28-12: How to stream from the BBC site.


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One Response to Streaming the 2012 London Olympics for Cord Cutters – or not

  1. thomas says:

    You cant watch olympics with cable account that has broadband only. it sucks. NBC is limiting the viewers via their mega media power status by forcing cold cutters to subscibe to their TV program. No live 2012 olympics for cold cutters.

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